WORKSHOP DIGITAL MARKETING

What Will You Learn?

• This workshop focuses on Facebook Ads, guiding participants to master essential skills in digital marketing. Here's what you'll gain:
• Understand the basics of Facebook Ads Manager and its features.
• Learn how to set up and manage ad accounts effectively.
• Explore the different types of ad formats and their use cases.
• Master audience targeting and segmentation strategies.
• Discover how to create compelling ad copy and visuals.
• Set measurable goals for your advertising campaigns.
• Learn about ad budgeting and bidding strategies.
• Analyze key metrics to evaluate ad performance.
• Understand retargeting techniques to boost conversions.
• Develop strategies for A/B testing to optimize campaigns.
• Gain insights into Facebook pixel tracking and data collection.
• Learn how to align Facebook Ads with your overall marketing goals.
• Explore case studies of successful ad campaigns.
• Gain hands-on experience with creating and running ads.
• Leave with actionable tips and resources for continued growth.
• This workshop will provide you with the tools and confidence to run effective Facebook ad campaigns for any business or project!